As an online-only supermarket, Ocado operates without the constraints and considerations of in-store shelf space, so the best Ocado wines rise to the top in a decidedly extensive range that currently offers customers more than 1,800 choices in total. Partnerships with M&S in 2020 and Virgin Wines in 2024 mean that Ocado’s list includes some 280 wines from these two retailers but that still leaves a merchant-worthy number that are curated by the Ocado buying team itself.
Ocado’s customers show a strong interest in organic products and the wine team has therefore taken pains to ensure that wine lovers looking for organically produced bottles have an enticing selection at their fingertips. Indeed, the current wine range includes more than 100 different organic options and three have made their way into our top ten. Of particular note were a richly indulgent white Châteauneuf-du-Pape from Alain Jaume’s Domaine Grand Veneur and a beautifully mature, complex expression of the Brut Nature Champagne style; Roederer’s Philippe Starck Brut Nature 2015. At the more accessible end of the price spectrum, the Terra Organica Parcel Series Gruner Veltliner is crisp, delightfully crunchy and a worthy wine-rack staple. Ocado’s range of organic wines covers many bases and certainly merits further exploration.
Ocado’s range of organic wines covers many bases and certainly merits further exploration
The Ocado buying team is adept at weaving together benchmark wines from well-known producers with more eclectic choices that champion smaller wineries and unusual varietals. Two standout wines that perfectly demonstrate this buying nous are Jim Barry’s Cover Drive Cabernet Sauvignon – always a reliable bottle, blending the heft of Coonawarra with the freshness of Clare Valley – and Kir Yianni’s Xinomavro Vieilles Vignes Rose, which impresses with its notes of wild strawberry and Mediterranean herbs.
For any wine lover, Ocado’s slick and eminently searchable website will provide a well-curated and extensive range that’s peppered with high-quality wines, a wealth of organic options and good representation from smaller producers that are making noteworthy wines from interesting grape varieties. Flexible home delivery makes a further, strong argument for exploring what Ocado has to offer. Scroll down to see ten of the best Ocado wines to consider for your virtual shopping basket.
What are the IWSC Drinks Supermarket of the Year Awards?
The IWSC Drinks Supermarket of the Year Awards were introduced to provide consumers with an in-depth evaluation of supermarkets’ alcoholic beverage offerings, inclusive of non-alcoholic alternatives. A panel of judges spend months evaluating the biggest UK retailers. Attending supermarket tastings forms part of this process, offering judges the chance to taste many of the wines available in-store and see how buyers are responding to trends and consumer demand.
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