There was a time when the non-alcoholic options at the bar amounted to an orange juice. So much has changed, though, and real innovation in the drinks sector is driving a sales boom. Host David Kermode talks to Christine Parkinson, a former wine buyer at the Hakkasan group, about new developments in the category.
A lover of Marlborough Sauvignon? Well, you might have to start paying more for it very soon – if you can find it on the shelves, that is. Kermode gets the lowdown from Freddy Bulmer, who explains how high demand and low yield harvests have created the perfect storm.
Plus, beer-buyer Alex Davies tells us how the industry coped with pub closures throughout the pandemic.
Discover more episodes of The Drinking Hour with David Kermode here
